Advertising… 5 Ways to Get Over Your Fear of Public Speaking 1 Aug 201930 Jul 2019 We all want to be fearless public speakers. We dream of confidently striding onto the stage to give a speech or presentation, breaking the ice with the perfect joke, captivating…
Client Management… The Podcast Explosion is Ripe for Disruption 3 Jun 201917 Aug 2022 Information, information, information! We just can’t seem to get enough! Facebook, Twitter, LinkedIn IGTV, Vlogs, YouTube – the list is endless. What am I missing here? Oh yes, podcast! Whether…
Advertising… Do You Want to Hear a Story? 1 Nov 201820 Jun 2019 People in general have an insatiable appetite, craving a tender story to sink their teeth into. Commercials or Ads, laden with emotions can invoke a plethora of feelings within a…
Advertising… Hit Me with Your Best Shot! 4 Sep 2017 Instagram recently surpassed the 700 million user mark and that deserves a huge “Wow!” If you’re wondering about who, what, when, where, why and how, then you only need to…
Public Relations PR and the Media: Stop Killing Everything in a 1000 Mile Radius! 5 Jan 20159 Jan 2015 No relationship is perfect. Even Disney acclaims to this fact when ‘Frozen’ female-lead Anna, ends up with Kristoff, rather than ‘pretty boy’ Prince Hans. At the end of the film,…
Advertising… Our 3S of Rebranding – Reflections on “Pulling a Miley” 9 Sep 20136 Jul 2015 “If you are not a brand, you are a commodity.” — Philip Kotler Pulling a Miley is officially a thing. For those strangely not in the know, the term, coined after…
Client Management… Out of the Frying Pan but Not into the Fire – Planning for the Unthinkable! 5 Mar 20126 Jul 2015 "When written in Chinese, the word 'crisis' is composed of two characters - one represents danger, and the other represents opportunity." - John F Kennedy, 35th U.S. President. Crisis communication…
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