How AR Is Redefining Retail in the Pandemic

2 Nov 20202 Nov 2020

There can be no doubt (by now at least!) as to where we’re heading to in the future.  The COVID pandemic has impacted us in every way as we adjust…

SEO 2.0: The EAT Principle

1 Oct 202030 Sep 2020

Did you know that 3 out of 4 smartphone users turn to online search engines for answers? In the face of fierce competition, digital marketers recognize that there is no…

Committing to Customer-Centricity

1 Sep 202024 Aug 2020

Amidst the rising global pandemic and economic crisis, brands continue to struggle with meeting consumer needs and are being forced into rethinking what customer care means. Evaluations of customer journeys…

Staying in Sight and Mind

3 Aug 202029 Jul 2020

Within the realm of PR and marketing, brands encounter a new trend almost every day. As the norm and influence of the internet and social media continue to be all…

Supercharge Your Brand with Foolproof Webinars

1 Jul 20204 Aug 2020

Along with the rest of the world, marketing teams face unprecedented challenges, triggered by the coronavirus pandemic which has forced down-stream decision-makers to work from home. In response, brands are…

Weathering the Storm and Winning!

1 Jun 202029 May 2020

What are brands doing to stay relevant? We’re living in unprecedented times as we continue to navigate the COVID-19 pandemic. The way we work (remotely), the way we live, the…

Best of Both Worlds, SEO and SEM.

4 May 202030 Apr 2020

In the era of digitization, one just can’t escape from using Google, Yahoo, Bing or any other search engine. Well, not unless you live in North Korea or in social…

What are You Doing in these Uncertain Times?

24 Apr 202024 Apr 2020

Social distancing and working from home are having a huge impact on our lives. Some of us are feeling isolated, others are coping well. Some are pursuing their own passions…

Amp up your Digital Strategy

1 Apr 20201 Apr 2020

Many brands have already mastered the art of customer engagement in terms of social media marketing. However, sustaining an audience is no easy feat. It’s not just about the industry…

Keep Calm and Get Your Content Going

2 Mar 20202 Mar 2020

Working ahead is working smart and that’s why you need an editorial calendar. Optimized for mobiles, long bulky information is increasingly being reformatted and resized into scrollable content for users…