Client Management… Keep Calm and Get Your Content Going 2 Mar 20202 Mar 2020 Working ahead is working smart and that’s why you need an editorial calendar. Optimized for mobiles, long bulky information is increasingly being reformatted and resized into scrollable content for users…
Advertising… ‘Tis the Year of Personalized Customer Experience 1 Jan 202030 Dec 2019 Customer experience is the number one priority for many businesses. Seventy percent of all business decisions are made based on customer experience. Whether we recognize it or not, the…
Advertising… Pitch with Purpose: Make Your Case 1 Nov 201911 Feb 2020 Pitching to the media can be a little daunting. It’s a skill that requires creative thinking, persuasive communication skills, and knowing when and how your story benefits the media and…
Client Management… Communication Knows No (Physical) Barriers 1 Jul 20192 Jul 2019 Today’s highly diverse, global marketplace brings many opportunities for companies to venture beyond their borders. The global economy has transformed the way we do business with companies that cater…
Crisis Management… A practical approach to better dialogue 1 Oct 201820 Jun 2019 “Facts don’t care about your feelings” is a popular meme attributed to Ben Shapiro, the American writer, political commentator, and self-described member of the Intellectual Dark Web: an emerging cadre of new…
Marketing… Hello 2018 2 Jan 20182 Jan 2018 HAPPY NEW YEAR! We’ve just entered a brand new year! Helloooooooo 2018! For some, the new year will be about honing and refining, building on current successes to perform even…
Personal Skills… Dare to Bare (Your Body) in Public 1 Nov 2017 (It’s not what you think!) We’ve all been there. Presenting to an audience can be nerve-wrecking as it is, so the last thing you want to worry about is positioning…
Personal Skills… It’s 2017 – Make it Happen! 1 Jan 201730 Dec 2016 Another year rolls in, yet another opportunity to come up with new resolutions. But, let’s get serious – how many of us actually stick to our resolutions, right? The…
Personal Skills… What Great Listeners Actually Do 1 Nov 2016 Chances are you think you’re a good listener. People’s appraisal of their listening ability is much like their assessment of their driving skills, in that the great bulk of adults…
Personal Skills… Start the Conversation and Get Going! 1 Jul 20161 Jul 2016 People are talking about your brand. Are you listening? Social media has taken over our lives!!! That’s right, everyday millions of conversations take place over social media platforms like Twitter,…
